Once you open the pages of WV LIVING you’ll realize that we are
much more than a magazine with a distinctive voice and
breathtaking photography. We are a community-building vehicle
that celebrates our people, our heritage, our local businesses, and
our artisans. By advertising in WV LIVING, you’ll reach a statewide
influential and loyal market.
WV LIVING’s target readership is 30+ year old women––an
important demographic because women account for 85% of all
consumer purchases, including everything from autos to health
care. They influence over 80% of household income dollars spent.*
- 91% new homes
- 66% PCs
- 92% vacations
- 80% health care
|
- 65% new cars
- 89% bank accounts
- 93% food
- 93% over-the-counter pharmaceuticals
|
Regional publications are a powerful medium for advertisers. And
WV LIVING is West Virginia’s only statewide lifestyle magazine. By
promoting all the positive aspects of our state, WV LIVING is an
invaluable source for daily living. It influences what people do on
the weekends; affects purchasing decisions; and helps determine
where people eat. Readers can act on 100% of the content. Our
advertisers are an important part of our magazine family. We are
committed to providing you with the means to reach a valuable and
untapped market.
*Source: The 51% minority; Women’s Buying Power; Marketing Research Association’s Alert!
Newsletter by Susan Sauroge-Altenloch.